Lessons

CHEEZ-IT

w/ Jimmy Butler

DETAILS

A five-spot campaign pairing pro basketball star Jimmy Butler with Cheez-It himself, as Jimmy drops his personal playbook in a series called Lessons: part sports wisdom, part snack gospel.

Year

2025

Credits

Invisible Collective


Directors

The Turner Brothers

Cinematographer

Isiah Donte Lee

Executive Producer

Sam Kelly Jr.

Producer

James Graves

Contender


Chief Creative Officer

Robert Clifton Jr.

Art Director

Alisha Branch

Copywriters

Pete Prendergast

Dylan Carter

Executive Creative Director

Marcus Moore